
The Fix Call.
Growth is messy. Some days it flies, other days it sticks. Maybe your website isn’t converting. Maybe customers don’t come back. Maybe the team’s busy but results don’t move.
If you’re the one responsible for driving growth - whether you’re a CEO, founder, or senior leader - you know how lonely that pressure feels. You’re the one who has to explain to the board, the investors, or your own team why things aren’t working.
That’s what the Fix Call is for.

What it is.
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A 60-minute 1:1 call with me (Karl). Just you and me, no distractions.
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We start by understanding your friction and your goals - what’s keeping you up at night, and what you’re trying to achieve.
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Together, we’ll get under the bonnet of your business - the website, the funnel, customer experience, retention, team alignment, whatever’s holding growth back.
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I’ll give you an outside view - fresh eyes, honest feedback, no jargon.
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We’ll discuss options: what to fix first, where to focus, what can wait.
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By the end, we’ll agree on the way forward and next steps - whether that’s quick wins you can act on tomorrow or bigger moves to plan for.
Think of it as borrowing a second brain that’s seen it from every angle: shop floor to Tesco boardroom, D2C founder to FMCG exec.
What other's say.
I’m proud to have worked with some incredible teams and businesses. Here’s how they’ve described the impact of my work.
Who's it for.
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SME Owners / Founders → who want clarity and direction without wasting budget.
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CEOs & Directors → who need a trusted outside view on performance.
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Senior Commercial / Marketing Leaders → who want to spot gaps and unlock growth faster.

What you get.
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Clarity on what’s really holding you back.
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A clear set of fixes you can act on straight away.
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Confidence you’re pulling the right levers.
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An honest view - no deck, no jargon, just real talk.
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A confidential chat that stays in the room.
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The chance to explore longer-term support if it makes sense.
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A simple “try before you buy” way of working with me.
Why it works.
I’ve spent 25+ years diagnosing and fixing growth problems - from supermarkets to start-ups, and I know how to find the lever that makes the difference.
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Tesco → Used data to build multi-million-pound retail media revenue streams and unlock more FMCG spend.
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dunnhumby → Led1,000+ insight-led marketing campaigns across 250+ FMCG brands, driving measurable growth.
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YuMove → Delivered double-digit growth on a £30m business, with 50% less marketing spend - led the shift to emotion-led content that built community and LTV focus.
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Purearth → Tripled sales, rebuilt website & UX, cut CPA -20%, doubled repeat purchase.
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Ralph & Co (my own brand) → Bootstrapped £5k → £500k, zero paid spend, community-led, profitable every year.
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15+ SMEs (up to £1m turnover) → Diagnosed growth challenges, fixed the fundamentals and grew them sustainably.
Big or small, I’ve fixed it before and I can do the same for you.

What happens next.
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Enquire now → Fill out the short form with what’s stuck.
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We agree a date → I’ll reply personally to confirm a time that works.
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Payment link → I’ll send you a secure link for the £250 fee.
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The call → We get on Zoom/Teams, 60 minutes focused entirely on your business.
After the call you’ll walk away with clear next steps you can act on immediately.
If you don’t feel the call gave you value, I’ll refund the £250. Money-back guarantee, no questions asked.
Book The Fix Call Now.
Get in touch so we can start working together.